On a spring day in 2022, I remember exactly where I was the moment I realised my little company was about to take a giant leap into outer space. I was standing outside the mall in Langley, BC - and it was a phonecall I will never forget for the rest of my life. Little did I know, a young girl I met many 10 years ago in Montreal would embrace the brand and send it shooting into outer space. Jump forward 8 months later And Tallu & Co is now in the hands of over 10,000 members of the EXCLUSIVE and world-class brand, EQUINOX Fitness. Not only do the members pay a premium to experience a world class club, they are privy to a series of events, produced by none other than Jillian Lapedus. This sparkly and fire driven young Canadian is the powerhouse behind all things magical at EQUINOX. Very quickly, Jill and I realised we were going to do VERY exciting things together.
We launched a massive campaign And Tallu shipped 108 boxes of co branded ROLLERS, Face Sprays and MAT SPRAYS across Canada, the US and the UK. WOW… WHAT is happening. That was only the beginning. Tallu has now been a part of over 60 events - produced exclusively by EQUINOX and their team.
The future is very bright for this partnership - and the MAGIC continues. Just believe Jilly and me. I love you gemini babe. XOXO